If you have researched the costs of mapping your data on the Internet you will know that in many cases there is no economical solution that does not include ghastly 3rd-party advertising banners and unrelated "extras" that would seriously de-value the integrity of your website.
The costs to implement an 'ad-free' presentation from the established providers usually incorporates a 'pay-per-click' element. This amount is clearly unquantifiable and as such may not be an acceptable charging method for your organisation.
The cost to license the reproduction of the actual maps can also be a budget-breaker - that's if you can work your way through the enormous variety of options available from the Ordnance Survey or their resellers in the first place!
Mapergy was designed from the start to use only technologies and map licensing arrangements were the costs were fixed, clearly quantifiable and reasonable.
If you want to discuss how Mapergy could add a new dimension to your website, send an email now to John Best at EEEGR